DALLAS – May 27, 2025 – PRLog — Pro-Active, a leading Dallas-based marketing and sales firm specializing in experiential and face-to-face customer acquisition, today announced the launch of a new pilot program in partnership with Sleeper, the fast-growing fantasy sports and social platform. The initiative is designed to help Sleeper explore and gain traction in untapped U.S. markets through localized brand awareness and customer engagement strategies.

The pilot program, rolling out this month in select metropolitan areas, represents a collaborative effort between the two companies to test market dynamics, collect actionable insights, and accelerate Sleeper’s growth across key demographics. Pro-Active will spearhead community-based activations, live events, and targeted outreach campaigns to build awareness and drive new user sign-ups.

“Sleeper is revolutionizing the way fans interact with sports, and we’re thrilled to be on the ground floor of their U.S. expansion strategy,” said Chris, spokesperson for Pro-Active. “This pilot gives us the opportunity to showcase what we do best—bringing innovative brands directly to the consumer in a way that feels real, personal, and impactful.”

With Sleeper’s unique combination of fantasy sports, social networking, and interactive features, the app has seen explosive growth among younger audiences and sports enthusiasts. Through this partnership, Sleeper will benefit from Pro-Active’s deep experience in brand representation, consumer data collection, and regional marketing tactics.

“We’re excited to team up with Pro-Active as we explore new ways to connect with users offline,” said Noah L. at Sleeper. “Their approach to community engagement and experiential marketing aligns perfectly with our mission to bring people together through sports.”

Pro-Active, known for its results-driven campaigns and long-term brand partnerships, views this pilot as a launchpad for a broader collaboration with Sleeper and potentially a long-term campaign if the initial rollout proves successful.

For more information about Pro-Active and its services, visit https://proactiveusa.org. You can also follow us on social media at https://linktr.ee/proactiveusa